Industry | iGaming

Accelerate. Innovate. Transform

We support the world’s leading iGaming operators, and suppliers, solve complex challenges and deliver future-ready solutions across every major gaming vertical - Sportsbook, Casino, Bingo, and Poker - as well as critical and strategic platform transformations.

With over 500 experts and 15-years of hands-on industry experience, CreateFuture is more than a delivery partner - we become an embedded extension of your team. From software engineering and customer experience to player innovation, scalability, and resilience, we work alongside you to build better products, scale engineering capacity, and accelerate time-to-market.

We understand the operational pressures Tier 1 and Tier 2 iGaming operators face every day. Navigating technical debt while trying to scale? Struggling to optimise engineering velocity or meet regulatory demands? Need to cut OPEX while shipping more features faster? Exploring hyperpersonalisation, AI, or new products, but unsure where to start?

Don't worry - we've got you! Our teams deliver tailored, pragmatic solutions focused on tangible outcomes that are aligned to your strategic business and technical solutions.

How we can help

Modernise platforms and build lasting capability

We modernise legacy gaming systems, consolidate fragmented tech stacks, and boost platform resilience to support evolving regulatory needs and high concurrency. Our teams reduce firefighting by addressing technical debt, enhancing uptime, and laying the foundation for scalable real-time gaming experiences.

Scale delivery and accelerate performance

Our embedded teams bring specialist knowledge across sportsbook, casino, bingo and poker platforms—enhancing delivery velocity, integrating AI/ML tools, and streamlining feature rollout. We help you boost game performance, optimise pipelines, and scale without compromising compliance or quality.

Gain your edge: Innovate and launch at speed

Get to market faster with cloud-native, modular platform design. From new game features to multi-brand rollouts, we support rapid development cycles, player-first innovation, and robust A/B testing—keeping you ahead of shifting trends and global competition.

Why work with us?

Specialist teams that mobilise fast

Get up and running quickly with immediately deployable iGaming experts. Our teams are experienced across player account management, payments, fraud, and platform delivery. We focus on your business goals from day one — ensuring rapid ramp-up, clear outcomes, and a collaborative, ‘one team’ approach that keeps things moving without friction.

Deep expertise across the industry

From sportsbook and casino to bingo and free-to-play, we bring specialist knowledge across all major gaming verticals. We’ve delivered for FanDuel, Flutter, Evoke, and Fanatics — helping solve complex platform challenges with clarity and confidence. We know what’s at stake, and how to deliver at speed and scale.

Built for players. Built for the future.

Everything we create is designed with the player in mind. We help you enhance engagement, optimise experience, and build platforms that scale under pressure. With design thinking, technical rigour, and open communication, we set you up for long-term independence — not dependency.

Who we work with

Sportsbook, Casino, Bingo & Free-to-Play

We partner with leaders across Sportsbooks, Casinos, Bingo, and Free-to-Play to build standout player experiences. From Sportsbooks to Free-to-Play, we help leading operators design and deliver standout gaming experiences. We build real-time, data-driven Sportsbooks on a scalable, resilient architecture. In Casinos, we create immersive platforms with seamless third-party integrations. For Bingo, we develop engaging, community-led experiences. And in Free-to-Play, we craft high-conversion games that attract and retain new audiences.

Player Account Management (PAM)

Robust Player Account Management (PAM) is fundamental to iGaming success, and it’s a space where we excel. We design and build scalable, secure PAM systems to support seamless player journeys from onboarding through to transactions and loyalty. Our work includes wallet solutions with multi-currency support, high-speed integrations with trusted payment gateways, and intelligent fraud prevention systems. With compliance and uptime front-of-mind, we guide clients to create a centralised, future-proof foundation for operations.

Player Care & Loyalty

We help iGaming operators embed responsibility and loyalty into their platforms. Our teams have implemented responsible gaming frameworks that meet regulatory expectations and foster player trust. We also create data-driven loyalty programs and promotional engines designed to drive lifetime value. By using personalisation powered by AI and machine learning, we enable experiences that feel individual and relevant—supporting both player wellbeing and business success. It's a partnership model, built to scale with your ambitions.

Case Studies

Gaming

Powering up America’s biggest gaming operator took everything we’ve got – and helped FanDuel become #1 in the US.

Gaming

See how we helped FanDuel take control of their Canadian market by building a powerful, compliant platform and smoothly migrating over 637,000 customers.

Retail

Sprinting to a 40% conversion increase for online customer journeys.

Industry Insights

Explore the latest thinking from our industry and tech experts.

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iGaming’s #1 strategic technology and product partner