Our AI enablement journey: leading the way into the future of digital consulting

Empowering possibility with AI-driven transformation

At CreateFuture, we're making a bold commitment—not just adopting AI, but pioneering its integration into digital consulting.

We embarked on this journey to see how AI could reshape our work, culture, and industry. It’s a journey with a vision—still evolving, but one we’re confident will redefine how we create client value. What began as exploration quickly became a purpose-driven mission.

Having delivered significant results, we’re ready to lead others on their AI journeys

AI enablement: from learning to leading

Our AI Enablement strategy wasn’t developed overnight. Rather than jumping straight to solutions, we faced challenges head-on, asking difficult questions, testing bold hypotheses, and discovering what works—and what doesn’t.

Out of this, a robust framework emerged, one that balances cutting-edge tools with the indispensable insights of our teams. It’s a roadmap we believe is essential for any organisation aiming to lead in the AI era.

Our AI journey: bold hypotheses, rigorous testing, real results

Since early 2024, we’ve been pushing the boundaries of what’s possible with AI, testing three core hypotheses about its role in our work:

- - - Speed: how much faster can AI make us?
    - Quality: can AI elevate the standard of our work?
    - Culture: will adopting AI require us to adapt our company culture?

Our findings speak for themselves:

41% faster completion: AI significantly accelerated task completion in key areas

51% higher quality scores: with AI, quality scores rose, reflecting the value of expert-guided application

90% AI tool engagement: AI adoption has grown organically, as our teams see real benefits in action

50% AI-ready experts: half of our company has completed our “AI for All” training, underscoring our commitment to continuous learning

These insights have become the foundation of our unique approach — one that will help others to integrate AI effectively, navigating the same challenges and seizing the opportunities we’ve experienced first-hand.

AI-enablement: our building blocks to success

We know exactly what it takes to become an AI-enabled organisation…because we’re one ourselves. Over half of our business is made up of skilled AI practitioners who understand the complexities of effective AI integration, from data security to ethical use. We’ve used this experience to offer our clients a seamless approach to enablement - helping them become organisations that build higher quality solutions, much quicker for the customers they serve. Here's our approach to enabling clients:

Strategic AI vision

AI initiatives need a clear direction to deliver results. We partner with leaders to define AI goals aligned with business strategy, ensuring that AI delivers measurable outcomes and drives long-term digital transformation.

People-first approach to AI adoption

For AI to reach its potential, people need to be empowered to use it. We prioritise tailored training and support that enables teams to confidently apply AI in ways that create real value, helping organisations drive AI-driven productivity and growth.

Continuous experimentation

Constant learning and experimentation are key to AI success. We “walk the walk” at CreateFuture, testing AI in our own processes and refining our strategies to stay ahead of industry trends, delivering our insights directly to clients.

Security, ethics, and governance

Our robust approach to security, ethics, and governance safeguards data and supports ethical decision-making. We work closely with clients to build AI frameworks that are secure, transparent, and compliant, ensuring responsible AI use that builds trust.

Process optimisation

AI should simplify and enhance operations. We help clients integrate AI seamlessly into workflows to boost productivity, freeing teams to focus on high-value, strategic work.

Data-driven decision making

Data powers effective AI strategies. We enable organisations to embed data-driven insights into decisions at every level, helping them make informed, agile responses that support sustained growth.

Find out more about CreateFuture’s own AI enablement journey

Your AI journey, backed by our insights

AI isn’t just a tool; it’s a shift in perspective—a way to amplify human creativity and build a future of smarter, more innovative work. Wherever you are in your AI journey, CreateFuture’s team offers a practical, experience-driven approach to make the most of AI, with honesty about the process and excitement about the destination.

You can find out more about our AI journey and expertise via our latest articles, whitepapers and videos - all developed to give you practical, ‘real world’ insight to inform your own journey.